Update: NBC Hooks Up with Amazon

Shortly after hearing the news that NBC and Apple parted ways in the video distribution market, now we have news of NBC's new partner: Amazon.com! They are supposedly going to use the Amazon Unbox service, their paid service to rent or buy downloaded video content, to distribute the NBC shows we know and love online.

But why Amazon? Rumors has it that while no official pricing was announced, Amazon is willing to accept the price increase demanded by NBC, as well as putting strict control on the content, both of which Apple had an objection to. Some good news for the end-users is that there may be a discount for those that buy multiple episodes, or the entire season of a show.

Stay tuned to Devicing for more details.

(Source)